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How should you measure churn?

There’s no definitive formula for calculating your churn rate, but it’s useful to know which formula you’re using and how it works. It’s especially important as a key ingredient of calculating your Customer Lifetime Value (LTV) – which often influences what you’re prepared to spend on customer acquisition cost (CAC).

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The magic of quality feedback

Finally being able to show what we’ve built after many months of hard work is both a really exciting, and also nervous time – what if nobody likes or is interested in what we’ve made?  Luckily this wasn’t the case and we’ve been really motivated by all the positive responses we’ve had from our first real users since launching our private beta two weeks ago.

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Why we chose Berlin over London

Earlier this year my wife Michelle and I were living in Manila, Philippines – I’d been having an amazing time running Zendesk’s Asia business for the past three years. When I told a Canadian friend of mine, Stephen Jagger of PayrollHero, that we’d decided to move to Berlin he said something like “But why Berlin?  That’s so random!”

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ChartMogul Launches Beta

We’re very excited to announce that ChartMogul is now ready for beta testers. ChartMogul helps businesses calculate and understand their recurring revenue. This could be a SaaS, hosting provider or home delivery subscription – any type of company that has recurring revenue.

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