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#enterprise

How to move up-market without losing your soul

When the SMB growth runs dry, many look to the Enterprise market for a future of higher margins, lower support cost and big contracts. But is it as simple as bumping the price and adding a shiny ‘Enterprise’ label?

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Why Desktop is still king for B2B SaaS

There’s a lot of talk in the industry about how mobile will be the next big shift in SaaS – particularly B2B (or Enterprise) SaaS. Strangely, although we’ve seen mobile completely change the way people use technology in the consumer world, it has yet to make a dent on the world of business software.

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